W H O   W E   A R E

Mobile Growth @ Usebase

User acquisition starts with a deep understanding of target users, creative design & clear strategy to acquire and onboard them through the funnel.


We obsess on boosting CPA-efficient conversions, scaling performance and accelerating high-quality user growth.


The performance can speak for itself.

Mobile Growth Marketing Agency

W E   A R E   A 

Specializing in driving new user growth and down-funnel KPIs such as: subscriptions, trial starts, in-app purchases, bank connections, user deposits, new bookings, account fundings, web-to-app conversions and advertiser ROAS.

We tailor our engagement to the growth needs & stage of every client

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Client Categories

Fintech

Health

Education

Entertainment

Gen Z Apps

Other Categories

Let’s e-meet up!

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GROW YOUR USERBASE

Acquire users who Subscribe

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Drive ROAS

Acquire users who Register

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GROW YOUR USERBASE

Drive ROAS

Acquire users who Start a Trial

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GROW YOUR USERBASE

Drive ROAS

GROW YOUR USERBASE

Acquire users who Deposit

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Drive ROAS

GROW YOUR USERBASE

Acquire users who Connect bank account

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Drive ROAS

GROW YOUR USERBASE

Acquire users who Purchase

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Drive ROAS

Acquire users who Book trips

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GROW YOUR USERBASE

Drive ROAS

Methodology

O U R  M A I N 
Kick Off & Planning

• Understand goals & outcomes

• Identify product value proposition

• Set target KPIs for growth

• Set timeline and deliverables
Creative Hacking

• Brainstorm Key Concepts

• Journey Mapping: Map the User 
   Persona - understand audience needs & wants

• Design and produce best creatives per concept

Scale / Growth Optimization

• Daily monitoring and adjustments

• Optimize towards hitting 
    CPI/CPA/ROAS targets

• Recurring performance & 
actionable insights reporting

Research & Audits

• Core paid channels performance diagnostic

• Apps Competitor benchmarking

• Extensive ASO audit

Launch

• Core and sub channel launch

• Match creative concepts to audience

• Continuous Iterations and winner ads 
development

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We specialize in early-to-mid stage mobile apps aiming to boost their growth. 

Our Services

App Store Optimization & 
App Metrics Performance

We start by running ASO diagnostics to evaluate opportunities for organic growth. 

We become an app listing partner as we revise key app store metrics and craft a tailored strategy to improve iOS & GP keyword rankings, install performance and overall app store presence over time. We do data crunching and qualitative research on keyword intelligence to craft the best strategy possible and pass ASO insights into the in-house team.

Growth Marketing Consulting

As an agency, we like to cut the clutter, finding the one metric that matters and co-design growth systems that assist each client’s team on the execution towards that metric, consistently optimizing for incremental improvements.

We help connect the dots between the strategic high-level business goals and real-life execution. We work together with growth teams towards defining “North Star” KPIs and key pillars of app growth. Through iterative testing, we work to optimize the growth funnel in the right direction.

Full-funnel User Acquisition

Starting with a thorough understanding of each particular client’s user funnel as well as historic UA efforts, we hyper focus on finding key growth opportunities across multiple paid channels in a scalable and cost-efficient way.

From paid social, Google app campaigns, ASA and web-to-app campaigns, our in-depth performance marketing expertise aims to acquire high-intent users while optimizing towards every relevant action at every stage of the funnel.

We know how much of a hassle tracking & measurement can be, especially in today’s privacy-first world. We partner with product teams & PMs to split the heavy lifting of all things attribution.